Press & Media

IPFX Capital is a UK-based fintech company launching a new, data-driven proprietary trading funding model in March 2026. We aim to solve long-standing structural problems in the prop-trading industry by replacing fee-based challenges and rigid rule-sets with a fully algorithmic, behaviour-led capital allocation engine. Our approach is built around risk intelligence, consistency profiling, and real performance data, not arbitrary limits or fee-farm incentives.

Company
IPFX Capital
Founded
2025
Launch
March 2026
Sector
Fintech
Location
United Kingdom
Website
ipfxcapital.com

Key Metrics

(As of 2026; placeholders to be updated before launch)

The Problem

Conventional prop firms monetise trader failure. Their business model depends on high-fee challenges where most traders never receive funding or payouts. This leads to:

The Solution

IPFX uses a data-led allocation engine that measures consistency, psychological discipline, drawdown behaviour, and risk-adjusted performance. This approach rewards long-term skill, not short-term volatility or challenge retries.

What IPFX Capital Is Building

Launching March 2026

Infinity Challenge

A 100% free, multi-stage funding challenge that pays traders as they scale.

  • No fees
  • Dynamic account scaling up to £200,000
  • Payouts at each successful stage
  • Capital allocation based on algorithmic behaviour analysis
  • Designed to reward consistency, discipline, and risk-adjusted performance

This model eliminates the traditional "pay and fail" prop-firm structure.

Planned

PAC Challenge

A direct capital allocation route for traders with verified performance history.

Our algorithms analyse:

  • Strategy characteristics
  • Win/loss distribution
  • Risk tolerance
  • Drawdown behaviour
  • Consistency metrics

From this, a tailored funding level is assigned.

Planned

Trading Pool

A performance-driven strategy marketplace where traders can:

  • Monetise their strategy by contributing it to a shared pool
  • Earn compensation exceeding traditional prop-firm splits
  • Access a dynamic, data-backed allocation engine

Why This Matters

Traditional prop firms rely heavily on upfront fees and high fail rates to generate revenue. Most traders never receive funding or payouts. IPFX Capital proposes a different path:

This aligns incentives in a way that has been missing in the industry.

Key Differentiators

Mission

To build a sustainable prop funding model that grows because traders succeed, not because they fail.

Regulatory & Operational Transparency

To support journalists and industry observers:

Founders

Paul, Co-Founder & CEO

Paul brings a background in quantitative analysis, trading system design, and fintech product architecture. He is responsible for shaping IPFX Capital's strategic direction, with a focus on developing risk-intelligent trading infrastructure and transparent, data-driven evaluation frameworks.

Isaac, Co-Founder & CTO

With expertise in algorithmic systems, data engineering, and behavioural modelling, Isaac leads the firm's technology and quantitative development. He oversees the design of IPFX Capital's proprietary evaluation algorithms, risk-engine architecture, and systematic capital-allocation technology.

"Evaluations shouldn't be a revenue model. We fund traders based on skill, consistency, and data, not on how many times they pay to retry."

- Paul, Founder & CEO

Media-Ready Angles

IPFX Capital can contribute expert insight on:

Media Contact

Press & Editorial Enquiries

enquiries@ipfxcapital.com

High-resolution images, executive summary, and interviews available on request.